Every industry has its own terminology, and resume writing is no exception. When you are deciding on a professional resume writer, you want to know what the terms mean so that you know exactly what you are being offered.
- PDF: This is a file format that freezes the content of the resume so that changes cannot be made. You should make sure that you receive a Word version of your resume so that you can modify it if you need to. Also, most companies want to receive a Word version.
- Objective: The old fashioned objective began a resume with a phrase like “Desire an exciting job with potential to grow.” That vague objective has been replaced at the top of the resume by informative summaries with actual facts, such as “Executive secretary with more than 10 years of experience in the financial industry.”
- Branding: When your resume shows your “personal brand,” it focuses on your achievements so that hiring managers and recruiters understand both the value you bring to the company and your fit with the company’s objectives and mission (increasing return on investment (ROI), decreasing costs, teamwork, communicating with customers, etc.). Whether or not it is called “branding,” your achievements are what make you stand out from the competition.
- Targeting: Your resume should be written for (target) the job you want, using the keywords that appear most often in advertisements and postings for that sort of job. Resumes written for “any job” fail to attract the interest of hiring managers and recruiters. They do not have the time to weed through generic information for the specifics that interest them.
- Keywords: These are the words that are stressed in the job posting or advertisement or that occur most often in your industry to describe the job you want. Keywords should appear naturally in the text as you describe your achievements and skills. If you ignore the keywords, you are much less likely to receive an invitation to interview.
At Robin’s Resumes®, we make sure that your resume is in the most desirable format, with a clear objective, does justice to both your skills and your achievements, and will attract the attention of hiring managers and recruiters offering the job you want most. Contact us today.